Bekodu Manifesto
Reclaim your right to real friendship
We’re living in the most connected time in human history, yet we’ve never felt more alone.
Loneliness affects over a billion people worldwide. Research shows that between 20% and 50% of adults feel lonely on a regular basis. One in five say they have no friends. One in three say they don’t have a best friend. These aren’t just numbers, they’re lives missing warmth, presence, and meaningful human connection.
The loneliness epidemic is one of the greatest emotional and social challenges of our generation.
The pandemic didn’t start the problem, but it deepened it. People grew used to being apart. Young adults came of age in a world where social skills were harder to develop, and friendships harder to form. Meanwhile, digital life continued to accelerate: more screens, more notifications, more platforms, yet fewer moments that truly connect us.
We now face a paradox: connection overload, but relational poverty.
Social media, once a promise of togetherness, now leaves many feeling overwhelmed and unseen. With over six platforms used on average, most young people feel scattered and emotionally drained. Only 7% of time on major platforms is spent interacting with friends, and many of those "friends" are not truly part of our lives.
Bekodu exists to change this.
We are not here to add more noise. We are here to help people find their way back to what matters most: real, deep, human connection.
Our Vision
A world where everyone has the opportunity to build and sustain meaningful friendships.
A society where loneliness is no longer the norm.
Let millions of new real-life bonds grow, thrive, and transform lives.
Our Values
Human-first – We prioritize people over technology.
Depth over noise – We focus on real relationships, not digital distractions.
Playfulness with purpose – We bring energy, warmth, and joy to reconnecting.
Inclusion as impact – We work to ensure no one is left behind.
Courage to care – We believe in kindness, consistency, and showing up for others.
Loneliness is not a weakness. It's a signal.
And together, we can answer it, with presence, with care, and with the kind of friendship that changes lives.
